Are you responsive to your users?

Responsive web design has been pretty hot for a few years now. As online products and services jostle for our attention it’s imperative that your digital wares are available whenever and wherever your customers want.

But is responsive the golden hammer? The utopian solution for every single website?

There is no single perfect solution, it ultimately comes down to your particular requirements.

REA has an award winning iOS app. We have an incredible mobile optimised website. We have one of Australia’s most visited websites in our flagship ‘desktop’ site.

We have also embraced responsive on a few sites including our careers portal, the all new retirement living section and the share accommodation sites which now provide a multi screen experience in a single application.

There are a few key things to evaluate when deciding between a dedicated mobile experience versus a responsive, single application.

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