Recently we have been working with Google to create an Instant App for our listings experience, so with the SDK being made publicly available at I/O this week we thought it would be a great time to share our experience.
So what are Instant Apps? Instant Apps allow Android users to run apps instantly in response to tapping a URL without having to install the app. An Instant App contains only the functionality required for the feature that the user is interested in.
The following screen shows an example Instant App experience for users who do not have our realestate.com.au app installed when they tap a URL for an on-market property: Continue reading